Capture the intent from search and apply it to the power of display - desktop web, mobile web, and Facebook
Convert more prospects, more often
Through targetable data and proven technology, Adlogica captures intent from search and applies it to the reach and targeting power of display. Search retargeting allows marketers to further engage consumers and drive them deeper into the funnel based on intent indicators.
Intent data captured while a user is searching is generally the most effective targeting data available. Using search retargeting, advertisers are able to target prospects with display ads based on the searches they perform.
Search retargeting is a strategy focused on reaching consumers earlier in the funnel after they have declared intent.
There is a tremendous amount of value in using search data for audience extension and new customer acquisition.
Search retargeting is the truest form of scalable audience targeting for display advertising. Search data enables marketers to expand audiences beyond visitors to their own and operated properties.
Search engine marketing runs up high costs for competitive keywords. With search retargeting, marketers drive more conversions from SEM and SEO traffic thus reducing their customer acquisition costs.